Companies in every part of New York struggle to grow their business when their website is outdated or performs poorly. Idea Marketing Group works with clients to custom design an online presence that looks stunning and engages potential customers. As a marketing agency known for custom web design, we’ve partnered with clients to drive business success in New York and throughout the country.
Clients say our commitment to their success is a key reason they partner with Idea Marketing Group and refer us to their colleagues. We say it's our people who make the partnerships. Our senior-level developers, designers, and marketers collaborate in-house to help clients turn their ideas into reality. Every website we build is created to provide a strong user experience while guiding potential customers from awareness to action.
At Idea Marketing Group, we also serve as an off-site marketing department for clients throughout New York. We create and execute a long-term marketing strategy that helps companies grow their business by attracting the qualified leads and sales they need.
Our marketing partnerships are tailored to the pain points and opportunities that each client presents. In general, services include:
Strategy Consultation + Content Planning
Professional Writing
Landing Page Creation
Ongoing Search Engine Optimization (SEO)
Google Ads (PPC)
Social Media Management
Blog Writing
Email Marketing
Graphic Design
Monthly/Quarterly Reporting
Top Creative & Design Agency Serving New York
Idea is one of the country’s top performing B2B companies and a global leader in digital marketing services. We’ve built our agency around client service and satisfaction. The web design work in our portfolio and our client case studies show what’s possible when an agency advocates for the success of its clients. Our 2019 Leader Award from Clutch is evidence of our commitment to our clients and their results.
Our custom web design process ensures the best results for B2B + B2C businesses:
Discover
We learn about your goals, your business, your audience, and we research the competition.
Strategize
We collaborate with you to define your needs and develop a strategy to reach your goals.
Create
The concepts are brought to life through content, creative design, and user-friendly development.
Measure
Tracking is crucial in measuring the success of a solution as well as how to make it better.
Custom website design + marketing services for New York businesses:
Strategy
New York companies that want to improve or completely redesign their existing website should always start with a well-defined plan. Together, we will create a blueprint to be used for your website build.
Define Goal KPIs
Uncover Opportunities
Identify Solutions
Develop a Website Architecture
Build a Brand Board
Map Out User Journey
Perform Competitive Research
Content Marketing + SEO
We begin with in-depth research and planning before crafting search engine optimized copy for your website. We will simplify your visitor’s decision-making and improve call to action conversions.
Define Messaging Tone and Feel
Establish a Keyphrase SEO Strategy
Write Targeted Website Content
Identify Call To Action Messaging
Create Website Wireframes
Custom Web Design
Where all of your marketing channels feed into. With a properly built website, you are reducing the spend needed on other channels resulting in long-term savings and improved opportunities to generate more revenue.
Responsive Layouts with UI/UX Best Practices
Completely Custom Built on WordPress
Code Optimization for Loading Speed
Usability Testing + Browser Compatibility
1 on 1 Website Training
Website Support + Improvement
Websites, browsers, and user behavior is always changing. We provide plans to support website needs with routine maintenance as well as continuously improving websites to beat and stay ahead of the competition.
