Companies without a professionally designed and updated website struggle to produce quality leads and sales online. Whether you serve your community, the entire State of Florida or customers nationwide, your online presence matters. Idea Marketing Group provides in-house web design, web development, and marketing services to clients in Florida and worldwide. Our process includes working with clients every step of the way so that the final product reflects their goals and speaks to their target audience.
Why Choose an All-in-One Marketing Partner
When clients choose Idea Marketing Group to build their custom website, they often need help afterward to maintain the momentum they’ve gained. Since we already know these companies so well, we’re perfectly suited to provide the month-to-month marketing services they need to integrate a variety of channels. As a result, Idea Marketing Group serves as an off-site marketing department for many clients. By creating and implementing a long-term marketing strategy, we help these clients attract the leads and sales they need to grow their business.
The marketing partnerships we build address a list of pain points and opportunities our clients face throughout the year. Services usually include:
Strategy Consultation + Content Planning
Professional Writing
Ongoing Search Engine Optimization (SEO)
Google Ads (PPC)
Social Media Management
Landing Page Creation
Blog Writing
Graphic Design
Email Marketing
Monthly/Quarterly Reporting
Ranked as a Top Web Design Agency Serving Florida Companies
Recognized as one of the Clutch Top 1,000 Global Agencies, Idea Marketing Group is a leader in web design and web development. We’re proud of our Clutch awards because they are given based on positive client feedback as well as market presence and portfolio work. The 2019 Leader Award is evidence of our company’s commitment to client service and satisfaction. The in-depth feedback clients provided acknowledges our business acumen, services, and ability to deliver results.
Our custom web design process ensures the best results for B2B + B2C businesses:
Discover
We learn about your goals, your business, your audience, and we research the competition.
Strategize
We collaborate with you to define your needs and develop a strategy to reach your goals.
Create
The concepts are brought to life through content, creative design, and user-friendly development.
Measure
Tracking is crucial in measuring the success of a solution as well as how to make it better.
Custom website design + marketing services for Florida businesses:
Strategy
Florida companies that want to improve or completely redesign their existing website should always start with a well-defined plan. Together, we will create a blueprint to be used for your website build.
Define Goal KPIs
Uncover Opportunities
Identify Solutions
Develop a Website Architecture
Build a Brand Board
Map Out User Journey
Perform Competitive Research
Content Marketing + SEO
We begin with in-depth research and planning before crafting search engine optimized copy for your website. We will simplify your visitor’s decision-making and improve call to action conversions.
Define Messaging Tone and Feel
Establish a Keyphrase SEO Strategy
Write Targeted Website Content
Identify Call To Action Messaging
Create Website Wireframes
Custom Web Design
Where all of your marketing channels feed into. With a properly built website, you are reducing the spend needed on other channels resulting in long-term savings and improved opportunities to generate more revenue.
Responsive Layouts with UI/UX Best Practices
Completely Custom Built on WordPress
Code Optimization for Loading Speed
Usability Testing + Browser Compatibility
1 on 1 Website Training
Website Support + Improvement
Websites, browsers, and user behavior is always changing. We provide plans to support website needs with routine maintenance as well as continuously improving websites to beat and stay ahead of the competition.
