Idea Marketing Group was born in Chicago and raised in the Western Suburbs, where we've established deep roots with Aurora companies and business leaders. As a marketing agency known for custom web design, we’ve partnered with clients in the surrounding suburbs as well as throughout the country.
Clients who partner with Idea Marketing Group discover our team's outstanding commitment to their success. In collaboration with our team of in-house developers, experienced in programming, scripting, and coding, our graphic designers create custom WordPress websites aimed at high-quality user experience.
Idea is a marketing agency known for custom web design. The marketing value we give clients can be seen in the way we create websites built to perform, as well as how we serve clients as their off-site marketing department. In monthly partnerships, we help clients attract the qualified leads and sales that grow their business, by creating and executing a long-term marketing strategy.
Each marketing partnership is tailored to the pain points and opportunities of our clients. In general, services include:
Strategy Consultation + Content Planning
Professional Blog Writing + Copywriting
Landing Page Creation
Google Ads (PPC)
Ongoing Search Engine Optimization (SEO)
Social Media Management
Email Marketing
Graphic Design
Monthly + Quarterly Reporting
Experience Award-Winning Creative & Design Agency in Aurora
Idea Marketing Group has been recognized as a global leader as well as one of the top performing B2B companies regionally by Clutch. Each award we’ve received has been based on client feedback as well as the work showcased in our portfolio. The 2019 Leader Award shows how our experience and services help clients deliver the results their businesses need.
Our custom web design process ensures the best results for B2B + B2C businesses:
Discover
We learn about your goals, your business, your audience, and we research the competition.
Strategize
We collaborate with you to define your needs and develop a strategy to reach your goals.
Create
The concepts are brought to life through content, creative design, and user-friendly development.
Measure
Tracking is crucial in measuring the success of a solution as well as how to make it better.
Custom website design + marketing services for Aurora IL businesses:
Strategy
Aurora IL companies that want to improve or completely redesign their existing website should always start with a well-defined plan. Together, we will create a blueprint to be used for your website build.
Define Goal KPIs
Uncover Opportunities
Identify Solutions
Develop a Website Architecture
Build a Brand Board
Map Out User Journey
Perform Competitive Research
Content Marketing + SEO
We begin with in-depth research and planning before crafting search engine optimized copy for your website. We will simplify your visitor’s decision-making and improve call to action conversions.
Define Messaging Tone and Feel
Establish a Keyphrase SEO Strategy
Write Targeted Website Content
Identify Call To Action Messaging
Create Website Wireframes
Custom Web Design
Where all of your marketing channels feed into. With a properly built website, you are reducing the spend needed on other channels resulting in long-term savings and improved opportunities to generate more revenue.
Responsive Layouts with UI/UX Best Practices
Completely Custom Built on WordPress
Code Optimization for Loading Speed
Usability Testing + Browser Compatibility
1 on 1 Website Training
Website Support + Improvement
Websites, browsers, and user behavior is always changing. We provide plans to support website needs with routine maintenance as well as continuously improving websites to beat and stay ahead of the competition.
